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Marketing Monday: The Simple Art of Lifestyle Photography—simply simple!

Home ADGMarketing Monday: The Simple Art of Lifestyle Photography—simply simple!
AbsherDesign_lifestylephoto-2-2014

Marketing Monday: The Simple Art of Lifestyle Photography—simply simple!

Lifestyle photography gets a newer, more natural look: polished and precise, yet subtle and sophisticated. These photographers play up the saturation and focus on the DIY aspect of cultivating a simpler life that values homegrown and handmade.

Nicole Franzen, who shoots for small-circulation publications Cherry Bombe and Kinfolk as well as power players like Bon Appétit and Martha Stewart Living … notes that this up-and-coming lifestyle aesthetic represents an “approachable luxury.” She explains: “I think it’s the young people striving to be better. I think we’re trying to change. We’re kind of rebelling against corporate America.”
—Lindsay Comstock of americanphotomag.com

As a branding company, part of our strength is to make your business relevant to todays market. Keeping on trend to the changing viewpoints of the marketplace will position your brand to look current and stand out among the competition with a leading statement of contemporary awareness for your marketing, printed materials and web use.

Here are a few examples of our original, lifestyle photography from clients in the past:

Martin Schoeller Photography

Absher Design specializes in custom art direction and photography services for print, web and social media use. View our portfolio of naturally sunlit products color saturated in natural environments. We understand how important it is to capture your audience’s attention the first time around. Call us today and let’s begin the conversation. (239) 596-4770.

To see how we have recently used recyclable materials for a good cause, click here.

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